Information

Email jordan@studioworkhorse.com Phone (206) 445-8150 Jordan Butcher is pleased to meet you. An art director and designer, he has spent his life chasing down opportunity in every corner of applied arts and marketing that he could find. He has honed my passion for print, interactive, film, music, and environment in both agency and in-house settings. After years… View Article

Email jordan@studioworkhorse.com
Phone (206) 445-8150

Jordan Butcher is pleased to meet you. An art director and designer, he has spent his life chasing down opportunity in every corner of applied arts and marketing that he could find. He has honed my passion for print, interactive, film, music, and environment in both agency and in-house settings. After years of growing alongside others, he decided to work independently so he could continue to work with as diverse a set of clients as possible. Since then his work has been recognized by The Grammy Awards, American Advertising Federation, Seattle Weekly, Fubiz, and many others. Select clients include REI, Filson, STX Entertainment, Four Barrel Coffee, Amazon, and Sony Music.

Growing up in Clarksburg, West Virginia – a town folded into the Appalachian Mountains – Jordan was not immediately conditioned to look to or learn about traditional fine art and photography. He was raised enveloped by the logos on mining trucks, railroad cars, and the outdoor gear hunters would wear year-round.

Those images burned themselves into his brain, and eventually through his pencil as he began doodling. When Jordan’s late mother saw those logos appear in his middle school notebook, she offhandedly remarked, “You should be a graphic designer.”

His mother’s wisdom plus a few years, many notebooks, and his first punk mix tape led him to the intersection of music and design. He spent hours at the mall pouring through record store shelves with his best friend — splitting the cost of a record and dividing between the two of them the CD and the packaging before switching. It became his obsession.

After a clandestine pirating of Photoshop 6 (Sorry! All legal now!) Jordan began to design album art and websites for friends’ bands, and eventually ads for his high school yearbook. It spun him into his college years where he began freelancing before moving to Seattle, WA in 2004 to intern with the now-defunct Squad Studios.

After 15 years, he sees how this story has shaped what his work has become – his unique perspective, aesthetics, and the core of his design. He is drawn to the dirt and grime of a childhood spend in the wild, in the woods, and among blue collar industry; and drawn to marrying those textures in ways that are clean and sophisticated. He believes that artful design is created through the soul of the piece and not the subject. And there is soul everywhere.

Written by Kathleen Tarrant

 

Services & Capabilities

  • Art Direction
  • Graphic Design
  • Consulting
  • Campaigns
  • Advertising
  • Environments & Wayfinding
  • Packaging
  • Brand Identity & Logos
  • Web Design
  • Editorial Design & Illustration
  • Retail Spaces
  • Branding Systems

Clients Past & Present

  • REI
  • ARB 4×4
  • Filson
  • STX Entertainment
  • Relativity Media
  • Four Barrel Coffee
  • Universal Music
  • Sony Music
  • Virgin Records
  • Amazon
  • 3sixteen
  • Vagrant Records
  • Dualtone Records
  • Belief Agency
  • Sub Pop Records
  • Tooth & Nail Records
  • Solid State Records
  • BEC Records
  • Fugitive Recordings
  • Roadrunner Records
  • EMI
  • Ash Soap
  • Berkeley Supply
  • C&C Drum Co.
  • Cedrus
  • Kerf Design
  • Scrappy’s Bitters
  • Spartan Records
  • Gravity Payments
  • Dangerbird Records
  • Mountain Stage
  • AEG Live
  • Live Nation
  • Seattle Theater Group
  • Seattle University
  • Prospekt Supply
  • Nettwerk Music Group
  • Recovery Water
  • Warner Bros. Records
  • Hopeless Records